In an industry where artists jump networks all the time, staying put for 14 years is its own kind of achievement. Ruru Madrid just proved loyalty still exists in showbiz.
Photo: Instagram / @rurumadrid8How long has Ruru Madrid been with GMA?
Ruru has been a Kapuso for 14 years now. He renewed his contract through Sparkle GMA Artist Center at an event held this September 17, which was attended by top network executives including Annette Gozon-Valdez, Joy Marcelo and Vic Del Rosario, according to Inquirer Entertainment.
What did Ruru Madrid say about staying with GMA?
He marked the moment on his Instagram Stories with a simple but proud message:
14 years nang Kapuso!
GMA Network also released its own statement celebrating the renewal, calling him the "Primetime Action Hero" and promising there is still a lot more in store from him.
Photo: Instagram / @rurumadrid8, courtesy of GMA NetworkWhy does this contract renewal matter?
Ruru built his name on GMA through action and fantasy series, earning the nickname Primetime Action Hero along the way. Staying with the same network for over a decade is rare, especially with other stations always looking to poach proven talent. It says a lot about how much the network values him, and how comfortable he still feels there.
What is next for Ruru Madrid at GMA?
No specific new project was announced yet, but given his track record, expect more action packed series and movies from him under the Kapuso banner. He started out as a child actor before transitioning into leading man roles, and has since carried several primetime fantasy and action series for the network. Fans are already speculating about what his next big show will be, with some hoping for a new fantaserye and others wanting him back in a straight up action lead.
His co stars and fellow Kapuso artists were quick to congratulate him online once the news broke, with many pointing out how far he has come since his early days on the network.
Fourteen years is basically a whole career for some people. Do you think staying loyal to one network still pays off in today's showbiz scene? Let us know what you think in the comments.
Quick answers
How many years has Ruru Madrid been with GMA?
Ruru Madrid marked 14 years as a Kapuso when he renewed his contract with GMA and Sparkle GMA Artist Center on September 17, 2026.
What is Ruru Madrid's nickname on GMA?
He is known on the network as the Primetime Action Hero, thanks to his action and fantasy series roles.
Who attended Ruru Madrid's contract renewal event?
GMA executives Annette Gozon-Valdez, Joy Marcelo and Vic Del Rosario attended the event, according to Inquirer Entertainment.
Updated September 18, 2026. Sources and photo credits: Instagram: @rurumadrid8 | Fashion Pulis | Inquirer Entertainment | GMA News Online. All photos belong to their respective owners.